Embedded Files
Ayden Willstead is a first-year student at Northwestern University in Evanston, Illinois studying communications, economics, marketing, & music.
From a small rural community in Illinois, he believes music is the ultimate communication pathway, connecting artists and fans spanning the globe.
Working with independent musician Stella Smyth, Ayden has helped to grow her grassroots fanbase through social media strategy and content creation on TikTok, Instagram, & Youtube—resulting in 1.5M+ streams on Spotify.
Currently, Ayden is serving on the Promotions team for Northwestern's Dillo Day, the largest student-run music festival in the U.S. with 12K+ attendants. In this role, he has designed the festival's 2026 brand guidelines and coordinated both physical & digital marketing campaigns.
Google Sites
Report abuse